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Cinfikirli

An editorial publication on advertising, campaign ideas, social media, design, and creative culture. Global case studies with a local perspective from Turkey.

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An editorial publication for creative ideas.

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#activation

2 articles found.

bike-thru-en.png
Campaign

How did Oatly take the drive-thru concept to the bike lane?

Oatly adapted the drive-thru format to bike culture with the world's first Bike Thru in Amsterdam. Instead of preaching sustainability, the brand embeds itself into existing behavior.

8 min read1 Haz
smash-burger.png
Campaign

A&W, why did it crush its restaurant for the smash burger?

For its smash burger launch, A&W took a creative step by turning its Toronto restaurant into a 'crushed' pop-up for a day, instead of using a classic product photo.

8 min read29 May

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