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#FIFA

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Levi's Turns Its Covered-Up World Cup Logo into a Logo-Less T-Shirt

Levi's has turned its covered-up batwing logo from the World Cup into a product with the 'Nobody's Gonna Know Logo Tee.' The $35 pre-order item leans on brand memory.

4 min read6 Tem

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#FIFA

Levi's Turns Its Covered-Up World Cup Logo into a Logo-Less T-Shirt→

Occasional notes on campaigns and creative ideas.

#FIFA

Levi's Turns Its Covered-Up World Cup Logo into a Logo-Less T-Shirt→

Occasional notes on campaigns and creative ideas.

Levi's Turns Its Covered-Up World Cup Logo into a Logo-Less T-Shirt

Levi's Turns Its Covered-Up World Cup Logo into a Logo-Less T-Shirt